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Navigating the legal and regulatory landscape for small businesses in Thailand

Navigating the legal and regulatory landscape for small businesses in Thailand

  • Post category:Investment and Funding/Thailand Insights
  • Post published:May 30, 2023
Continue ReadingNavigating the legal and regulatory landscape for small businesses in Thailand
Investing in Thailand: opportunities and challenges for foreign investors

Investing in Thailand: opportunities and challenges for foreign investors

  • Post category:Investment and Funding
  • Post published:May 17, 2023
Continue ReadingInvesting in Thailand: opportunities and challenges for foreign investors
Financing options for small businesses and startups in Thailand

Financing options for small businesses and startups in Thailand

  • Post category:Investment and Funding
  • Post published:May 2, 2023
Continue ReadingFinancing options for small businesses and startups in Thailand
7 Different ways to monetize a startup and generate revenue

7 Different ways to monetize a startup and generate revenue

  • Post category:Investment and Funding
  • Post published:April 4, 2023
Continue Reading7 Different ways to monetize a startup and generate revenue
How lucrative is it to invest in the Real Estate business in Thailand

How lucrative is it to invest in the Real Estate business in Thailand

  • Post category:Business Development/Investment and Funding
  • Post published:March 23, 2022
Continue ReadingHow lucrative is it to invest in the Real Estate business in Thailand
Top 10 Angel Investors in Thailand

Top 10 Angel Investors in Thailand

  • Post category:Investment and Funding
  • Post published:February 10, 2021
Continue ReadingTop 10 Angel Investors in Thailand
How To Get Most Out Of Your Limited Funds To Ensure Startup Process

How To Get Most Out Of Your Limited Funds To Ensure Startup Process

  • Post category:Investment and Funding
  • Post published:June 5, 2020
Continue ReadingHow To Get Most Out Of Your Limited Funds To Ensure Startup Process
5 Tips for Raising Funds for a Startup Project

5 Tips for Raising Funds for a Startup Project

  • Post category:Investment and Funding
  • Post published:March 18, 2018
Continue Reading5 Tips for Raising Funds for a Startup Project
How Important is Funding for a Startup Project ?

How Important is Funding for a Startup Project ?

  • Post category:Investment and Funding
  • Post published:February 8, 2018
Continue ReadingHow Important is Funding for a Startup Project ?
How to obtain financing for your business in Thailand

How to obtain financing for your business in Thailand

  • Post category:Investment and Funding
  • Post published:February 7, 2018
Continue ReadingHow to obtain financing for your business in Thailand
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Recent Posts

  • 7 Reasons Why Thailand is a great place to start a company
    7 Reasons Why Thailand is a great place to start a companyJune 3, 2025
  • Qualities of a Successful Startup Entrepreneur
    Qualities of a Successful Startup EntrepreneurMay 27, 2025
  • Building a Resilient
    Building a Resilient Startup: Integrating Technology and Business Development in Thailand’s Evolving MarketMay 20, 2025
  • Advantages of Launching a Business Website There is no doubt about it. Having a well-thought-out, optimized marketing strategy that includes online, social, and mobile components is now an advantage. Why? Because this is where consumers are searching. Studies have shown that the average consumer will consult various sources before making a purchase - this alone gives entrepreneurs enough reason they need an effective online presence. However, in this era where digital technology and the internet have influenced how people lived and work, it is hard to believe that only a few startup business owners have a website. Entrepreneurs must know that a brand's online presence can have a great impact on its growth and success. Merely having a website could put entrepreneurs a step ahead of their competition. It offers a variety of benefits for startup businesses, and most of these can help increase in value exponentially as the years pass, just like the internet itself. So, there is no excuse for not having a website, even if entrepreneurs are only just starting a company in Thailand. Here are the reasons why launching a website is beneficial, especially for startup businesses: * Easy to Create One of the many reasons why many entrepreneurs don't have websites is that they think it's hard to make one. However, entrepreneurs do not need to know computer code or HTML to make an impressive-looking website. There are web design companies that are a “one-stop-shop” that can handle all the technical details for their businesses. Nowadays, there are a lot of customizable website templates available online at a minimum cost or even for free. * Develop an Online Presence Creating a website can help startup entrepreneurs with their online presence. When entrepreneurs have just begun managing a startup business in the retail industry in Thailand, they need to get as many customers as possible informed about their businesses. They need to let the people know that their company exists, what their brand is all about, what it is called, and how useful it can be for their target market. Having a quality website that speaks for a particular business will help entrepreneurs provide online visibility, as well as establish or enhance brand recognition. * Become an Information Resource Building a website does not only create an opportunity to improve a business's online presence but also its reputation. Keep in mind that people do their research before making a purchase. Entrepreneurs can utilize their website, creating a blog section with informative articles that take advantage of their experience. Later on, potential customers doing their research about a particular industry or any investment opportunity in Thailand will be more likely to find the website they have created - and after they read their blog articles, they'll see how helpful entrepreneurs can be for them. Studies have shown that 61% of consumers reported a blog influenced their decision to make a purchase. Even if those who read these blog posts don’t become customers right away, entrepreneurs have already spread the name of their business without spending a dime on traditional advertising. * Information Exchange Another reason why startup businesses need to build a website is that they can interact with their customers whenever and from wherever. This could be through news updates, live chat, email conversations, or comments on the page. With a website, potential clients can easily access information about the business - what products or services are available for purchase, the prices, the location, and much more. And since a website is on 24/7, it's easy to post updates and announcements, keeping customers up-to-date on everything. When something is particularly significant and useful to them, it increases the chance for entrepreneurs to be able to upsell them. Moreover, a website is a good platform to promote a business' social media channels while building a community with the customers. Entrepreneurs can also offer their expert advice and prove their creditability at any given moment. * Improve Business Credibility There is a common notion in the industry that a reputable and trustworthy business in Thailand has some kind of online presence. Nowadays, potential customers would likely be distrusting of any business that didn't have a telephone number or a physical address, and the same can be said for not having a website and email address. However, entrepreneurs should not be misled into thinking that a company page on Facebook is enough to build their credibility. 84% of consumers believe that having a website makes a business more credible than just a social media page. Keep in mind that having a website means entrepreneurs have their own domain, which legitimizes a business and improves its credibility. It gives a brand identity and is virtual proof that it exists. Moreover, having a quality, user-friendly website provides customers with convenience in using the services, as they will assume they can expect the same positive experience in all areas of your business. * Improves Customer Service Another advantage when entrepreneurs have their website is that it will help them improve their customer service. Having an actual store with staff members may have its benefits but entrepreneurs can't manage and oversee the business 24/7. For instance, staff or entrepreneurs get calls from customers asking simple questions about the business's location and hours of operation. If they miss the call, customers are left unhappy. However, a website can help customers find useful information without needing to call, which ultimately provides an all-around better user experience. Moreover, being available to the needs of the clients at any given time provides added convenience, giving them access to products and information whenever they need it. * It Cuts Costs Apart from providing customers with convenience in terms of information, a website also provides clients with around-the-clock availability in terms of access to products, information, etc. This type of service generates more profits than that of a traditional storefront. Entrepreneurs can use their website to sell goods and services directly to their consumers, in some cases removing the need to involve large operating costs such as staff wages, rent, utilities to name just a few. If a business lends itself to online sales, entrepreneurs can create a virtual store as an alternative or complement to a storefront or office location. Eliminating these overheads will also allow entrepreneurs to lower their prices, giving their business a real competitive edge. Takeaway Taking Advantage of Business Websites If entrepreneurs want to take their business to another level, they have to be prepared to invest in ways they know what's best for their business. Seeking professional help from experienced startup specialists and creating a quality website can help them step up their A-game and thrive in this competitive industry. Keep in mind that a website is not an expense and a waste of time - it's an investment. And for it to pay out, entrepreneurs must make sure that their website is professionally designed, fully functioning fast download speed, and packed with great content. Entrepreneurs can expect a return on investment within a given time. Game-Changing Plan For entrepreneurs who are thinking of creating a website or revamping their company's existing website, they must do their homework and do the due diligence involved in making the effort worthwhile. DO: * Do some research. Look critically at websites of reputable companies or competitors. If they have a similar niche, then take note of the best ideas. Adapt and apply it to the website. * If entrepreneurs are thinking of updating or revamping an existing website, conduct a brief focus group or survey of users. * Seek professional help to know how to improve the website's functionality.
    Advantages of Launching a Business WebsiteMay 13, 2025
  • How to Survive in the Digital Age
    How to Survive in the Digital AgeApril 22, 2025

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