BUSINESS SERVICES

Integrated Marketing Services A full service marketing agency

Once a client has established its presence in Thailand, promotions of its brand become essential as the next step. It becomes vital for a foreign organization to understand what works in the local context, giving more mileage at an affordable budget. Marketing channels are plenty, the right selection of them is crucial.

Startup in Thailand offers Integrated Marketing services, a strategic approach to its clients which can deliver a unified message to its consumers across multiple channels and provide a seamless experience. An effort to combine packages of advertising, public relations, direct marketing, digital marketing, sales promotions, etc to propound a blend of communication.

A well-thought-out Integrated Marketing strategy is essential for the success of any startup business in Thailand, especially when looking for faster growth and higher Return on Investment.

Startup in Thailand provides end-to-end Integrated Marketing services leveraging multiple marketing channels to promote your brand, product, or services through strategic integrated marketing campaigns

INTEGRATED MARKETING SERVICES
Market Research

Entering an alien country for opening a business in Thailand is a big challenge. One may not be aware of the pitfalls that lurk ahead. Every organization should procure in-depth information and conduct thorough market research for the successful execution of their business plans in Thailand.

Despite pieces of information available on the internet in abundance, there are customers who demand the latest market intelligence and customized data analysis which can assist them to predict future trends and behavior. With over two decades of Thailand market presence, Startup in Thailand has amassed the best market intelligence to be able to provide the best quantitative and qualitative analysis. They offer time-specific, precise consulting on Country laws, Market barriers, Market research, Company Incorporation, Human Resources, and local marketing initiatives.

A thorough Market Research is the foundation of a successful business venture because it provides a wealth of information about prospective customers, the competition, and the industry in general. It allows business owners to determine the feasibility of a business before committing substantial investment and resources to the venture.

Startup in Thailand, as a preferred market research provider for several large multinational organizations in Thailand, provides services for market segmentation (identifying specific groups within a market) and product differentiation (create an identity for the product or service that differentiates it from the competition).

Startup in Thailand offers both primary and secondary market research with the help of established quantitative and qualitative methods. These services are provided across an extensive range of industries spread globally.

Market Research services include:

  • Market entry research
  • Economic research
  • Concept testing
  • Industry research
  • Consumer research
  • Brand research
INTEGRATED MARKETING SERVICES
Brand Alignment

Branding is important for every company because it not only makes a memorable impression on customers but also allows them to know what to expect from the company. The ultimate goal for brand development is to build brand equity in a customer’s mind. The value of that equity is the most valuable asset a company can own. Making smart branding decisions is crucial for a startup since the company will have to live with the decision for a long time.

Startup in Thailand provides services to develop a branding strategy that will help establish the product or service within the market and build a brand that will grow and mature.

Brand alignment advisory services include

  • Corporate advertising
  • Customer service (NPS scores)
  • Promotional merchandise
  • Social media promotions
  • Logo design & Branding Support
  • Content marketing
  • Graphics & Web design
INTEGRATED MARKETING SERVICES
Marketing Strategy

Every startup business needs an effective Marketing Strategy to fuel business growth. An effective marketing strategy allows businesses to reach prospective consumers and turns them into paying customers of the products or services the business provides.

Startup in Thailand provides consulting services for developing an end-to-end marketing strategy for the business.

Market Strategy services include:

  • Target Market Analysis: Identifying market drivers, the market size both in volume and value, customer segments and buying patterns, market restraints, competition, opportunities, challenges, and the economic environment in terms of barriers to entry and regulation.
  • Marketing Mix: An effective marketing strategy combines the 4 Ps of the marketing mix, i.e. putting the right product in the right place, at the right price, at the right time. Choosing the right marketing mix isn’t always easy. The key is to assemble a set of marketing tactics that will drive sales growth and then sustain your business as you build up a loyal customer base.
INTEGRATED MARKETING SERVICES
Design

Thought leadership and sales enablement pieces should reflect your corporate identity and captivate readers through engaging design, all while driving home the key strengths that make your business unique.

We provide creative advice and transform your communication materials, both offline and online, to ensure your desired message gets to the right target audiences. Our experienced design professionals create high-value graphical assets throughout the entire sales funnel to promote a strong brand identity as well as collateral that supports them, including compelling landing pages, calls to action, promotional emails, custom graphics for social media and, more.

  • Creative conceptualization of all communications materials
  • Corporate branding and Logo creation
  • UX and Webdesign
  • Interactive Infographics
  • Custom Illustrations
  • Marketing Collaterals
  • Whitepapers, e-Books and Case Studies
  • Online Media creatives

Our team of designers is well-versed with the pro design tools and we offer flexible post-production support. We offer a fine-tuned creative aspect to your design requirements along with adhering to your branding guidelines.

INTEGRATED MARKETING SERVICES
Online Marketing

Marketing is all about connecting with your audience in the right place at the right time and through the right channel. Today, that means you need to connect with them where they are already spending time, i.e. either on the internet or on their mobile devices.

To be competitive in the market, every business needs to embrace some aspect of Digital Marketing. Digital marketing has many options and strategies associated with it which allows a business to get creative and experiment with a variety of marketing tactics for a specific budget.

Startup in Thailand provides full-funnel digital marketing services to companies that enable personalized customer experiences across multiple channels like Web, Mobile, Email, Chat, Video, and SMS. These data-driven tactics will help the company to target the right audience, with the right content, at the right time through the right media channel. These strategies can help you build your online and offline reputation, increase and maintain your customer base, and most importantly, increase your profitability.

Online Marketing services include:
SEO (Search Engine Optimization)
Multichannel Campaign Management
Search Engine Marketing
Display Advertisement
Social Media Marketing
Content Marketing

Our team of designers is well-versed with the pro design tools and we offer flexible post-production support. We offer a fine-tuned creative aspect to your design requirements along with adhering to your branding guidelines.

INTEGRATED MARKETING SERVICES
Event Management

With decades of experience in working with Corporate conglomerates, we understand the mind of corporate individuals and their intrinsic needs. A dedicated, strategic, and personalized approach is taken while designing the blueprint of any events. We ensure that we strike the right balance between budget and best deliverables. Consult us for exclusive arrangements for Seminars, Conferences and Conventions, Trade fairs, and any other special interest activities.

Event Management on behalf of corporates is our specialty As their implementation partner, we ensure a reduction in their annual event expenses through effective handling of their event data and budget, keeping their prospective communication in mind. Our associates are distinguished by their functional and technical expertise combined with their hands-on experience, thereby ensuring that our guest receives the most effective and professional yet personalized service.

MICE Events

As an experienced MICE planner, Startup in Thailand is a one-stop event solutions provider that offers a wide range of corporate event management and creative services, all tailor-made to your needs. We deliver quality results for all your meetings, public and corporate events. All tailor-made arrangements from conceptualization & planning to hospitality & logistic coordination are dealt with by us. Events may include Gala Dinners, Theme parties, Buyer-seller meetings, Corporate celebrations, Team building, Team Outings, Partner conferences, Corporate training, Product Launches, Press Events, etc.

Few activities that we take care of are :

  • Customization and planning of the event
  • Venue search, liaison, and booking
  • Price negotiation with suppliers
  • On-site coordination
  • Registration and hospitality desk
  • Accommodation and logistics arrangement
  • Speakers, presenters, and emcees management
  • VIP reception and security
  • Program planning
  • Technical & multimedia support
  • Creative consulting & conceptualization
  • Gala Dinners
  • Theme Parties
  • Corporate celebrations
  • Team Outings

 

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